The Volunteer Helper wanted graphic designs that subtly referenced bees, given their reputation as hard workers. However, the graphics had to be clean and neat. Several sketches were made, some of which can be seen below. A color palette with warm shades of yellow and orange was chosen to create an inviting atmosphere and enhance the bee-like atmosphere.
During the sketching phase, it was quickly decided to merge several triangles, emphasizing the honeycomb effect. This element was also integrated into the rest of the corporate identity. This effectively represented the diversity of the organization's activities without the result appearing like a simple collage.
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